Manning Impex is an importer and brand agent for thousands of exotic foods from South East Asia. Since 1987 they have been importing products from more than 45 Sole Agency Companies spanning Thailand, Philippines, Malaysia, Singapore, Indonesia and beyond.
As part of a £500,000 IT upgrade programme for their core ERP and WMS systems the website required a major overhaul to integrate with the new system, and they also took the opportunity to bring the website up to date to improve the look and feel as well as the overall experience for their customers.
The current website had been developed by a previous company and as well as looking out of date, much of the website code was hardcoded and difficult to work with. By choosing the WooCommerce ecommerce platform we were able to benefit from much of its out-of-the-box functionality whilst customising it to deal some of the more bespoke requirements (such as 3D imagery).
Working closely with the client’s Sage integration consultant mmd customised WooCommerce software to integrate with Sage X3 to allow the passing of products and orders between the two systems.
We also provided the map search functionality for website visitors to find the closest retailer of Manning Impex’s products to them.
Manning Impex also wanted to make more of the content marketing opportunities that were available to them, so as well as creating a stylish new website design, we provided news, blog and events functionality on the website which they are able to easily update.